At MDA, as everywhere in this tough economy, we’re tightening our belts and using a creative approach to meet current challenges.
Part of our creative response affects this very magazine. With this issue, Quest changes from a bimonthly to a quarterly publication. But don’t worry, for despite the loss of two issues a year, in this case, less truly is more.
To begin, the new quarterly Quest is bigger than the bimonthly issue, offering readers more articles about research, medicine, health, legislation, accessibility products and living with muscle disease. And — because neither a quarterly nor a bimonthly edition is timely enough to keep pace with the speed of news today — this switch has spurred Quest to add an online component that will keep readers even more “in the know” than before.
You can view the many features of Quest Magazine Online.
Quest magazine is an excellent example of MDA’s approach to the current climate of financial uncertainty. By making the best use of our existing resources and creatively finding ways to reduce costs not service, we plan not only to continue advancing our mission, but also to go “beyond excellence” in raising funds for the more than 40 muscle-wasting diseases under our umbrella.
We’re counting our strengths these days, and they are many. Among them:
Yes, Quest magazine truly represents MDA’s commitment to those it serves — undeterred by the challenges of the times and charging ahead to creatively embrace the future.
With every best wish for the coming year —
|Gerald C. Weinberg
President & CEO